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If you’re a designer worth half your salt, poor stock photography just flat out offends you. Why? Because it’s stiff, unrealistic, and overall super unengaging. I mean, you can’t possibly tell me your customer service reps are that happy to be sporting their headsets. Come on, folks! Well, after all of these years, Google finally agrees. Last week, … Continue reading Google Admits You Should Have Unique Images on Every Page

Are you considering your social media plan of action for 2019? Want to know the tactics that will help you stand out on social over the next 12 months? The team from Red Website Design share eight social media tactics you should try in this infographic. Here’s a quick summary: Social listening Augmented reality Micro-influencers Streaming video User-generated … Continue reading 8 Mega Social Media Tactics to Help Your Business in 2019

As humans we are naturally visual creatures. Investing in visual content creation, will not only help your company engage with users and fans but it is also as a great way to drive traffic to your site. Did you know that 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the … Continue reading 5 Reasons Why You Should Invest in Visual Content Creation

Thanks to the guys at Mention, here are some great tips on how to launch a product on social media: 1. Research your audience Before you market your product, you must have an active plan. Spend time on research and get to know your industry. Try to think from the user’s point of view, like whether … Continue reading 10 Tips on Successfully Launching Your Product on Social Media

Website speed is important. How important? Very - with so many sites now loading quickly, the expectation is that yours will also provide the same experience, or your visitors will just go elsewhere. There's a reason why Google has made page speed a key factor in SEO results. To further underline just how relevant page … Continue reading How Speed Affects Your Website [Infographic]

Holiday campaigns can be a great way to surprise and delight your audience, while also generating more reach and visibility for your brand. Have you got your holiday marketing plan in place? If not, here are eight social media holiday campaign ideas you can steal to help boost your performance. 1. Team up with an … Continue reading 8 Holiday Social Media Marketing Campaigns to Try This Season

Working as a social media strategist for the past eight years has given me an opportunity to work with many clients that take social media seriously and have put processes in place to facilitate success. It's also given me ample occasion to deal with businesses which fail to acknowledge that social media marketing requires commitment, … Continue reading 3 No-Nonsense Social Media Tips Your Business Can’t Ignore

The one constant in social media marketing is that things are always changing, and this is especially true on the world's largest social network, Facebook. Even more interesting these days is that when Facebook makes a change, there's a trickle-down effect to Instagram, which is especially true in regards to advertising. The fine folks at … Continue reading 11 Facebook Updates You Need To Know for 2019