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Social Media and Customer Service
Did you know that 67% of consumers now turn to social networks (especially Facebook and Twitter) for customer service queries? Social has become a key customer service tool for many businesses. Social customer service enables businesses to provide faster response, and can also help boost brand awareness through increased customer affinity, leading to advocacy on […]
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Where’s Video Going? 10 Trends Streaming Across the Online Video Landscape
If you haven’t already heard, video is a big deal in the digital marketing landscape. Video content performs better on Facebook, on Twitter – even LinkedIn users are 20x more likely to share a video on the platform than any other type of post. But yet, even if you’re aware of the broader trend, it’s […]
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8 Things That They Don’t Tell You About Social Media Marketing
I’ve been wanting to write this post for a long time. It isn’t completely a social media tip, but more a splash of a few things that don’t get talked about in the social media field. So this one’s for my fellow social media marketers, aspiring social media marketers, or just for anyone looking for […]
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What is the GDPR?
THE GENERAL DATA PROTECTION REGULATION (GDPR), WHICH WILL APPLY FROM 25 MAY 2018, CREATES CONSISTENT DATA PROTECTION RULES ACROSS EUROPE. IT APPLIES TO COMPANIES THAT ARE BASED IN THE EU AND GLOBAL COMPANIES THAT PROCESS PERSONAL DATA ABOUT INDIVIDUALS IN THE EU.
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Grow Your Business: 3 Tips for Successful Targeting with the Facebook Pixel
Knowing what your customers want, and understanding the decisions they make, is key to developing the right advertising strategy for your business and boosting revenues. With the Facebook pixel, valuable insights on your customers’ actions are just a click away. The analytics tool allows you to track consumers’ behaviour on your website. This generates data […]
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Changes to Facebook custom link previews – 11/30/17
After December 18, 2017, link preview customization for Facebook Page posts will no longer be supported for links that are not your own. See details below This follows Facebook’s deprecation of customization for group and profile posts that occurred in July, to reduce misrepresentation of link content. These changes apply to all Facebook’s API integration partners, including Hootsuite. Posting […]
Discover Social
Social Media Management & Brand Engagement For Businesses
Discover Social 