How to Engage and Persuade Your Audience Through the Power of Storytelling in 2020 [Infographic]

Are you looking for ways to better engage your audience? Want your marketing efforts to persuade more people to do business with you? The team from QuickSprout share their guide to utilizing storytelling to engage and persuade in this infographic. Here’s a quick summary of the key points: Using stories to influence decisions by creating experiencesMaking your … Continue reading How to Engage and Persuade Your Audience Through the Power of Storytelling in 2020 [Infographic]

LinkedIn Adds New Features for Groups to Help Boost Engagement

Could LinkedIn groups make a comeback in 2020? Once a key feature of the app, LinkedIn groups gradually lost user focus as they became increasingly bogged down with random spam and self-promotion, to the point where, for most, they just weren't usable anymore. But it still seems like a great opportunity for LinkedIn's professional community. If LinkedIn … Continue reading LinkedIn Adds New Features for Groups to Help Boost Engagement

Facebook Provides Effective Video Content Strategy Tips

For years now, video has been the best performing content type on Facebook, generating better results in terms of engagement, interaction and overall response. With technological advances facilitating more ways for consumers to watch video, it's become the preferred option, enabling faster message delivery, with increased entertainment value - and for those creators can do it … Continue reading Facebook Provides Effective Video Content Strategy Tips

Facebook launched an experimental meme app called Whale – here’s how it works

Facebook quietly launched a meme creation app called Whale, which lets people layer doodles, emojis, and other visual effects over their own photos or stock images.It's essentially a simple image-editing tool, designed to create shareable visuals for social.Whale is only available in Canada's App Store for now and was created by Facebook's experimental apps team. … Continue reading Facebook launched an experimental meme app called Whale – here’s how it works

22 Instagram Stats You Need to Know in 2020 [Infographic]

Will Instagram be a key platform of focus for your social media marketing efforts in 2020?  Instagram continued its rise in 2020, adding more users and expanding its offering - be it through new Stories additions, eCommerce tools, updates for IGTV and more. And as Instagram continues to grow, more brands are looking at how they can expand their … Continue reading 22 Instagram Stats You Need to Know in 2020 [Infographic]

Small Business Marketing: 22 Reasons Why You Should Use Social Media [Infographic]

This infographic explores 22 reasons why social media is an important investment for businesses today. Here are a few examples from the list: Generate leadsBoost salesPartner with influencersGo viralSource contentReputation management See the infographic below for more detail.   A version of this post was first published on the Red Website Design blog. Follow Mark Walker-Ford on Twitter

4 Things You Need to Know Before Using Google Analytics [Infographic]

Google Analytics is a key tool used by virtually all digital marketing managers to help maximize their online performance. Google Analytics enables you to track a range of key stats and insights related to your website performance, including total traffic, popular pages, backlinks, on-site behavior and more. Are you getting the most out of Google … Continue reading 4 Things You Need to Know Before Using Google Analytics [Infographic]

18 LinkedIn Stats from 2019 to Guide Your Social Media Strategy in 2020 [Infographic]

Are you considering your social media strategy for the year ahead? Wondering if a LinkedIn marketing campaign could benefit your business? The team from Social Pilot share the stats you need to know in this infographic. They break things down as follows: LinkedIn demographicsUsageEngagementBusinessesAds Check out the infographic for more detail. A version of this post was first published … Continue reading 18 LinkedIn Stats from 2019 to Guide Your Social Media Strategy in 2020 [Infographic]